SEOs, it’s time to gear up. Google has made yet another change that will undoubtedly affect how your website ranks in SERPs! To crack down on low-quality content ranking in search engine results pages, Google introduced its newest algorithm update. This was termed the Helpful Content Update and aimed to promote helpful and informative articles while demoting those that are not useful or relevant for users looking up information about a certain topic online. This recent change from google is designed specifically with one thing in mind: providing valuable material when people look up something on the web.   Effect of The Helpful Content Update on SEOs: Despite being aimed at facilitating the average user, The Helpful Content Update raised much concern. This is because Google had altered the algorithm…